Written for automotive service businesses. Part II of a Multi-Part series.  Openbay is a subscription service platform and an online marketplace that should be part of your daily business operation. Openbay focuses on delivering a frictionless and pain free end-to-end experience for drivers seeking automotive repair and service. Your business should be on the delivery…

Written for automotive service businesses. Part I of a Multi-Part series.  Openbay is a subscription service platform and an online marketplace that should be part of your daily business operation. Openbay focuses on delivering a frictionless and pain free end-to-end experience for drivers seeking automotive repair and service. Your business should be on the delivery…

When it comes to shopping for auto repair and maintenance services, today’s consumer turns to online search to become educated; Google, Bing, yahoo, etc. Their findings and how the business interacts online ultimately influence their decision on a business to deliver the automotive service. It’s critical for businesses to have the necessary tools and resources to…

Openbay recently updated its direct deposit platform. Action is required for those Automotive Service Providers that signed up to receive electronic payments. If you have yet to sign up for Direct Deposit, please sign up right away. Openbay will soon be charging a fee to process payment via company check. If you have already updated…

Marketing Strategies for Auto Repair Shops

Hubspot, the two-billion-dollar ‘inbound marketing’ company, recently hosted its massive INBOUND conference here in Boston. We joined, with an eye toward learning some useful marketing strategies for auto repair shops, so we could share with our community of service providers. The focus of INBOUND was — appropriately —  “inbound” marketing, or creating content — blogs, social…

Increase Customer Loyalty Auto Repair Shops Openbay

For small businesses, customer loyalty is everything — the holy grail. Want to know why your auto-repair business’ customers aren’t returning? The prevailing service center owner/operator sentiment might be that disloyal, wandering-gypsy customers are only looking for lower prices over quality. But we surveyed customers who weren’t 100% happy with their automotive service providers, and the…